Let’s get this out of the way first: Miso soup is delicious. It’s a great addition to nearly any meal, but we have to admit that it is pretty…basic, in every sense of the word. Of course, there’s nothing wrong with that! Basic doesn’t mean bad, though we imagine it presents a bit of a marketing problem–how do you differentiate one brand of miso soup from another? If you deviate from the tried-and-true recipe too much, it’s just not miso soup anymore!
Well, it looks like Marukome, one of Japan’s top miso paste producers, has found a way: They’ve played loud, fast, and raw rock music for their newest instant miso soup–right in the miso paste factory !
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